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Have you ever discovered new ways by which lead generation can be improvised?


Have you tried improvising your marketing methods via b2b lead generation?

If you haven’t been, you are missing out on the most effective way of doing business. When it comes to lead generation, the game becomes tough! You have to fight with plenty of competitors to win the leads and explore the options of finding better ways of lead generation. Thanks to various lead generation techniques, people in business have survived even under the worst conditions. You need to explore various b2b lead generation techniques if you are a new marketer or a new businessman in the field. Once you get excellent and adequate results, you continue implementing the same to get better results. For actual sales enhancement, you can modify the lead generation techniques. Once you come across any such technique, you can continue growing your business steadfastly and simultaneously attract better b2b leads.

Here are some of the 7 lead generation tricks that you can use to boost your b2b marketing

1. Start with a/b testing
You need to do a website performance test for key pages that rank the highest. After finding which homepage is performing better, you can quickly implement the necessary homepage that can generate better leads.

2. Run content campaigns
Content campaigns are a great hassle to run; however, generating leads and finding prospects can become an easy task for you if you run a campaign strategically.

3. Build social rapport
Using social media platforms like LinkedIn, Facebook, and Twitter to post about your b2b brand and services makes it easier for your b2b audience to identify you. Once netizens notice you, it becomes easier for you to build a social media rapport and generate b2b leads.
4. Try q/a platforms
Try using platforms like Quora, where you can talk about a problem and then provide a solution accordingly. People tend to find it interesting when you pitch a solution and prove that your b2b product or brand can be a solution.
5. Promote in the right way
You need to promote your products in the right way such that people get to know about your product or service. You can use a 3rd party as a promoter if you have a reasonable budget.
6. Try personalizing your website
When you personalize your website or make SEO-related changes and optimize it, your website can capture endless leads you can convert, and there are high chances that they will become your permanent clients.
7. Use lead magnets
Using lead magnets or creative content can attract leads. When your website visitors start noticing that your website, you stand high chances of getting chosen in terms of your services and products.


Many b2b companies are still lagging, generating leads sufficiently. The main reason behind this is that people do not find ways and proper lead generation techniques. It takes a lot of effort and donkey work to find a particular form of finding leads. One of the major drawbacks of not finding b2b leads is that b2b owners or marketers do not have sufficient contacts they can contact. To get the proper connection, you can start building a database yourself or get in touch with a genuine b2b leads provider. FountMedia is one of the leading databases that has helped many companies find better leads and qualified sales. Depending on your business, you can find a suitable database as an email list.