Reading time 3 minutes
Hello, and welcome to my guide on how to make your email contacts more engaging. In this guide, I will share five little-known techniques to help you take your email communications to the next level. By utilizing these techniques, you can better connect with your contacts and build stronger relationships with them.
So without further ado, let’s get started!
“The P.S.”
The P.S. is one of the most critical aspects of an email. It’s the last thing your contact will read, so you want to ensure it’s engaging and memorable. Here are a few tips for making your P.S. stand out:
1. Keep it short and sweet. Your P.S. should be at most two or three sentences long.
2. Get personal. Address your contact by name and mention something you discussed in a previous conversation. This will show that you’re paying attention and value their relationship.
3. Make an offer. Use your P.S. to promote a special request or discount code. This is a great way to increase conversions and boost sales.
4. Be creative. Use your P.S. as an opportunity to be creative and have some fun with your email marketing campaign.
5. Test, test, test! Always test different versions of your P.S., subject line, and email content to see what works best for your audience
“Subject Lines”
Your email subject line is one of the first things your contact will see, so it’s essential to ensure it’s engaging! Here are a few tips:
1. Keep it short and sweet. Your subject line should be no more than 50 characters and should get to the point quickly.
2. Be specific. Vague subject lines are often ignored or deleted. Instead, tell your contact exactly what they can expect from reading your email.
3. Use keywords wisely. Keywords can help your email stand out in a crowded inbox, but use them sparingly and ensure they’re relevant to your message.
4. Avoid spammy words and phrases. Words like “free,” “win,” and “sale” often trigger spam filters, so avoid using them in your subject line.
5. Test, test, test! Try out different subject lines and see which ones get the best response from your contacts.
“Using Emojis”
Emojis are a great way to add personality to your emails and make them more engaging. They can also be used to help convey a message or feeling that words alone might not be able to do.
When using emojis in your emails, it’s essential to use them sparingly and only when they add value to the message you’re trying to communicate. Overusing emojis can come across as unprofessional and could turn off some of your contacts.
If you decide to use emojis in your emails, be sure to choose ones that are appropriate for the tone of your message. For example, using a smiley face emoji in a professional email is not the best idea.
Thanks for reading! These tips help you make your email contacts more engaging.
“Including Links”
Including links in your emails is a great way to add value and interest to your contacts. You can provide your contacts with additional information they may find helpful or interesting by including links to articles, websites, or other resources. Including links also shows that you are taking the time to think about what would be valuable for your contacts and that you are willing to share resources that you think they will find helpful.
“Personalizing Your Emails”
When it comes to personalizing your emails, you can do a few key things to make sure your contacts feel engaged. First, use their name in the email whenever possible. This shows that you are addressing them directly and not just sending a generic message. Second, if you have personal information about them, such as their hobbies or interests, mention it in the email. This will show that you took the time to learn more about them and are interested in what they say. Finally, always thank them for their time and let them know that you appreciate their interest in your business. By following these simple tips, you can be sure that your contacts will always feel engaged and valued.
Conclusion
“When it comes to email, there are a lot of little things you can do to make a big difference. By following the tips in this article, you can make your email contacts more engaged and interested in what you have to say. So don’t be afraid to experiment and find what works best for you. And always remember, the most important thing is to keep it personal.”
